I build scalable, high-performance web applications that drive real business impact.

Frontend architecture that drives user engagement.

I'm a Frontend & Fullstack Engineer with 8+ years of experience building scalable, high-performance web applications across e-commerce, healthcare, and marketplace platforms.

I focus on frontend architecture, rendering performance, and user experience, with a strong emphasis on products used by millions of users and impacting revenue at scale.

I am a strong advocate of clean code, testing, and continuous improvement, experienced in collaborating with cross-functional teams to deliver reliable, user-centric solutions.

Francisco Martinez Picture

Career Journey

My professional evolution in software engineering

Senior Frontend Developer

Sam's Club

San Bruno, CA

May 2022 - May 2025

Built large-scale e-commerce experiences focused on search, performance, and user engagement. Migrated to Next.js + GraphQL via GLASS framework.

Senior Frontend Developer

Cornershop by Uber

Remote (Mexico)

Feb 2022 - May 2022

Built data-intensive applications handling complex UI state and scalability using React, evaluating Redux, MobX, Sass, and CSS-in-JS.

Senior Frontend Developer

Canada Drives

Remote (Vancouver, BC)

Aug 2021 - Dec 2021

Worked on customer-facing features impacting conversion and engagement. Built 'Sell Your Car' flow end-to-end and integrated Salesforce Live Chat.

Senior Fullstack Developer

GlobalLogic

Remote (USA)

Mar 2021 - Jul 2021

Developed healthcare platform features in a regulated environment using React, Node.js, TypeScript, and Redux. Mentored engineers and integrated APIs.

Senior Web Developer

Walmart Labs

San Bruno, CA

Jun 2018 - Aug 2020

Contributed to Search, SEO, and Accessibility teams. Built responsive UI components using React and Redux while actively enhancing samsclub.com.

Fullstack Developer

Sibatel Comms Inc

Anaheim, CA

Oct 2017 - Jun 2018

Developed fullstack applications using React, Node.js, Express, MongoDB, and Socket.io. Designed REST APIs and built reusable frontend components.

Technologies I use

Bridging the frontend and backend. What I use to build scalable production applications.

Frontend & UI

ReactNext.jsReduxTypeScriptJavaScriptHTMLCSSTailwind
  • Architected responsive, heavily interactive user interfaces mapping to complex application states using foundational React rendering strategies.
  • Engineered large-scale Next.js applications featuring optimized React Server Components, efficient hydration, and comprehensive caching.
  • Developed modular styling systems leveraging CSS-in-JS, Sass, and modern utility patterns ensuring perfect accessibility and cross-browser consistency.

The Hive

A swarm of technologies, tools, and methodologies I leverage to build robust software systems.

🐝React
🐝Next.js
🐝TypeScript
🐝Native
🐝Redux
🐝JavaScript
🐝Node.js
🐝Express
🐝REST APIs
🐝GraphQL
🐝Python
🐝RTL
🐝CI/CD
🐝Unit Test
🐝HTML
🐝CSS
🐝Performance
🐝A11y
🐝Agile/Scrum

Where I've Left a Mark

Crafting high-performance web applications that drive real business value. Highlighting engineering decisions and the measurable impact they delivered.

Sam's Club

  • Migrated legacy React/Redux to Next.js + GraphQL
  • Re-architected rendering with SSR
  • Built modular systems for filters and product cards
  • Introduced AI-powered ranking and personalization
  • Optimized performance for large datasets

Result: Massive performance gains and revenue impact

Cornershop

  • Built data-intensive applications
  • Designed scalable React systems
  • Improved usability for operational workflows

Result: Faster and more efficient operations

Canada Drives

  • Improved conversion flows
  • Built Sell Your Car experience
  • Integrated real-time chat

Result: Increased conversion and engagement

Bright Health

  • Built healthcare platform systems
  • Developed fullstack features and integrations
  • Collaborated across teams

Result: Reliable and scalable systems

Walmart Labs

  • Enhanced e-commerce platform
  • Improved performance and accessibility
  • Worked across core systems

Result: Better experience at scale

Sibatel Comms Inc

  • Built fullstack systems
  • Developed APIs and real-time features
  • Delivered modular frontend systems

Result: Strong engineering foundation